Earning Repeat Business from Corporate Parties

Posted on: July 25, 2016 by RMS Hospitality

According to a Dinova study, corporate businesses spend approximately $750,000,000 each year on private dining, meetings, and events. As these loyal customers can contribute an immense profit to restaurants, your clients should take a look at how to capitalize on these business clients. Therefore, in addition to securing the right Restaurant Insurance Package, share the following recommendations with your clients to boost business and repeat corporate customers.

Staff appropriately.

Large parties who spend a lot of money want to be taken care of in the restaurant. Therefore, staffing accordingly is critical. Be sure to get a final head count before the party begins in order to employ a proper staff to guest ratio. Furthermore, ensure all employees are trained on accommodating large parties.

Obtain dietary preferences.

If you require reservations for large parties, ask the person booking the reservation to call out any dietary restrictions for the party a few days in advance so your staff can prepare. Ask again when the party is seated to stay on top of any new requests, says the National Restaurant Association.

Enhance the experience.

Ask the diners in advance if they are celebrating a special occasion. Not only will it be more festive, but it’s likely to put your clients’ restaurant on the map for future bookings. A personal touch to a dessert or a special dish can make all the difference for new diners.

Offer modern advances.

Email receipts can minimize waste and help to keep the books in order. Offer a printed and a digital copy to accommodate these big-spending groups and send it prior to them leaving the restaurant.

At RMS Hospitality Group, we strive to provide the proper protections for your clients. From liquor liability to property protection, our specialized coverages can be custom tailored for their specific needs. For more information, contact us today at (888) 359-8390.

Posted in: blog Restaurant Insurance Uncategorized

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